In order to maintain its position as a leader in broadcasting innovation in Africa, Econet Media has reviewed its business strategy and service offerings, to align them to changes in the global digital and satellite broadcasting sector, and growth in access to mobile and fixed broadband on the continent.
The strategy review will see Africa’s leading multiplatform broadcast network focus on three core services; Kwesé Free Sports (KFS), Kwesé iflix and Kwesé Play. KFS is Africa’s largest free-to-air TV service, Kwesé iflix is Africa’s leading mobile video-on-demand sports and entertainment platform while Kwesé Play is a leading-edge video streaming service with more than 200 sports, entertainment, kids and news channels including Red Bull TV, NBA, YouTube, TED and Bloomberg.
With increased focus on these three services, Econet Media will streamline its direct-to-home satellite television service. This will see the reduction of third party channels available on the bouquet, as well as the removal of Kwesé branded sports (excluding KFS) and general entertainment channels. The broadcaster’s new bouquet will carry FTA, religious, and free news channels which will be available to viewers for a minimal fee, as the broadcaster will waive monthly subscription fees. Kwesé subscribers who have already paid their subscriptions for the month of November, or in advance, will receive a full refund.
Kwesé was launched at a time when the global pay television industry was in transition. Business models were evolving from traditional content rights linked to linear broadcast channels, to premium content rights moving towards digital media platforms.
Kwesé has built a satellite TV business with presence in 11 markets, a free-to-air business across 27 countries, delivered the 2018 FIFA World Cup Russia™ across Africa to a network of 115 sub-license broadcasters across 37 countries – reaching over 200 million households, acquired a controlling stake in a leading mobile video-on-demand service, and launched its own OTT service Kwesé Play. The business has also managed to secure leading sports rights and general entertainment channels to build a compelling content offering across its platforms, making a significant shift in the continent’s complex and competitive media industry.
Having recognized the importance of carrying original local content, Econet Media will also establish its own content creation hub, Kwesé Studios. Through Kwesé Studios, Econet Media will invest in developing its own original programming and provide a platform for African producers, script writers, actors and directors to tell authentic African stories on a pan-African broadcast network.
These changes are in keeping with Kwesé’s commitment to providing affordable premium content, maintaining an innovative approach to content delivery and being attuned to audience viewing and purchasing habits.
As a consequence of the revised business model, Econet Media is reviewing its operational structures across all markets where Kwesé TV has presence which may result in changes to the company’s various business units.
Joe Hundah, Group President and Chief Executive of Econet Media, says the business’ repositioning is perfectly timed in response to market trends.
“We believe these changes will safeguard the future success of our business as we continue to make an indelible impact on Africa’s media industry. The revised business strategy will also ensure that Kwesé TV continues to remain competitive within the industry. Refocusing our business offering across markets, is a strategic move which aligns our business to OTT and video-on-demand trends which present significant growth opportunities for Kwesé. This renewed focus on digital services will see us provide new compelling offers for our customer’s enjoyment.”
“Additionally, through the development of the Kwesé Studios content hub, Econet Media will now have a legitimate claim to being the home of African content, as we will now create a place where Africans can tell their own stories and shape their own narrative.”
“Kwesé’s entry into the market had a game changing impact on the media industry. With these changes, we believe Kwesé will continue to positively disrupt the industry for the benefit of African consumers, as we continue to provide affordable premium content through digital media services.”
A subsidiary company of the globally networked Econet Group founded by Executive Chairman Strive Masiyiwa, Econet Media is a dynamic content business driving the development of Kwesé, a fresh new television brand. Created for Sub-Saharan African audiences, Kwesé is inspired by the ‘TV everywhere’ revolution. As such, a range of Kwesé products will be made available on satellite and internet based platforms, including video-on-demand and mobile options.
Focused on providing premium, affordable, exclusive viewing, Kwesé products will offer sports, music, movies, series, kids, lifestyle, faith, news and other programming. Consumers will also benefit from the infrastructural strength of Econet Media sister companies, Liquid Telecom and Econet Wireless. Their expertise and capacity in the areas of mobile and fixed telephony services, broadband, internet, satellite and fibre optic networks will be utilized to establish Kwesé products. In addition, Econet Media has invested intensively to build its own operational assets.
Vimbai Launches Empowerment Portal for Young African Women: TheVimbai.Com
TV Host & Producer, Vimbai, has launched the ultimate digital empowerment portal for young African women who are looking to bloom into their full potential.
TheVimbai.com is every African girl’s big sister and a movement of inspired thinkers, dreamers and game-changers. Specifically created for African women by African women, the website is home to cutting edge editorial content as well as original video series that speak to the real-life issues we are all talking about behind closed doors.
Speaking on what inspired her to embark on this project, Vimbai says: “I became known as the ‘table-shaker’ last year when I posted a truth in passing. After receiving thousands of emails from across Africa as a result of this post, I realized that not only are people hungry to start having so-called taboo conversations in public, we are also ready to have a platform to learn, analyze and dissect unpopular truths in our society. My platform is an enlightened place for women to do so.”
Read; How Time And Chance Brought Edem Fairre From The Stone Quarry To Becoming A TV Sensation.
Ghanaian born, raised and now a full blown TV personality Edem Fairre, a host with TMGTV in an interview with Georgebritton.com’s Kwesi Omega disclosed how time and chance took her from the stone quarry to the screens.
The young and budding model plus TV personality recounted how difficult it was for her as a young lady after her parents’ pattered ways and she had to fend for herself and her younger siblings. This ended her up at a stone quarry amidst difficult times in school, which was coupled with bad experiences suffered from people she had met earlier on who promised hope but delivered nothing close. The grateful Edem through it all kept hope alive even with no hopes of how the offing will turn out to be.
Edem who got her first modeling gig as the face of Donthes media after a passport picture she took for personal use in 2010 which got the photographer blown away by her photogenic self also was the face of Beige capital customer service. From then till now, her courteous self-have graced many modeling stages. The model has also bagged some juicy deals; she was named the 2017 Woodin Textiles Connexion de Woodin and 2018 Voile de Woodin brand ambassador but in all this, little did Edem know she was going to end up on TV.
The then model who was at the time helping a friend out on the flank with event update on Top TV got called up by fashion GH to host their red carpet. She fell in love with the screens and just like a bait, Edem was thrown into the deep oceans of presenting with little training and no experience. Edem couldn’t help it but to sneer as she spoke about how she had to learn on the job, polish her skill and craft which has earned her a spot with VIENNTYS TV AND TMGTV.
VIENNTYS and TMGTV’s finest is currently doubling as the co-founder of Empire GH modeling management and holds an ABE level 6 certificate in Marketing management as she is beaming with the hope to soon further her education.
Amidst the trail, tear, misrepresentation and fake people, which has led to her breaking down on several occasions and had even contemplated suicide in 2018, Edem is still in high spirits. The gratifying Edem couldn’t say much, but be thankful to God, her family and friends who have been super supportive to her cause as she readies for another marathon of yet a busy year ahead for modeling and presenting which promises to be a bliss.
Get up close with Edem Fairre on the following social media platforms for bookings and updates on her upcoming projects and prospects.
Facebook page; Edem Fairre
”Don’t Use S*x As Proof Of Love.” Delay Gives Women Ten Strong Commandments.
Outspoken and strong headed Tv personality, Deloris Frimpong Manso otherwise known as Delay is one lady who braved the odds and ensured that she scaled up. As a way to advise women to do better just like herself, she has come up with her Ten commandments.
In an Instagram post, the heavily chastised, but unperturbed Delay outlined ten commandments for ladies which should help shape their thinking, their living and way of life.
She touched on very sensitive aspects of life in the post. Delay advised ladies to live the best of lives without the help of a man, not to marry for money, use s*x as the proof of love, eschew alcohol and depending on men for survival among others made it to her list of commandments.
Below are her Ten Commandments;
- Don’t be in a hurry to move out of ur parents house.
- Don’t wait for a man b4 u start living. U can live a fulfilled life as a single woman.
- Stay away from alcohol. It has killed others and u are not special.
- Don’t entertain a wrong number call, especially at night. Its not the right way to find a lover.
- Develop a healthy eating habit. Always take breakfast and avoid sweets.
- Dress well: impression count. People will judge u by d way u dress even b4 dey talk to u.
- Don’t use sex as proof of love. Sex is no proof of love, he’ll leave u after the sex.
- Dont marry for the money, else u’ll become 1 of his possessions.
- Add value to yourself – get a career. Dont be fooled that a man will solve all your problems.
- Beauty is not everything. If its all you have, u’ll lose ur place to some1 less beautiful but more matured and competent.
Eli Kharis Features Peace Hyde On Her #EarnYourCrown Series.
E.I.B networks celebrated award-winning media personality known in the showbiz circles as Eli Kharis but christened at birth Ms Elinam Amenyo introduces new features to her well patronized magazine-style website http://elikharis.com/.
The new feature for the popular inspirational column ‘Earn Your Crown (EYC)’, featured one of the most powerful women in media; currently the Head of Digital Media and Partnership as well as the West African Correspondent at Forbes Africa, Peace Hyde. The dynamic lady working across Forbes Africa’s digital platform on revenue and audience growth initiatives as well as the editorial head for the West African region. Also the founder of leading education non-profit Aim Higher Africa, which has a focus on empowering unemployed youths in Africa to transform their passion into business.
The popular media personality and Humanitarian disclosed to Eli Kharis in this new issue of ‘EYC’, that her biggest challenge in life was overcoming her negative mindset. Obstacles she says are inevitable in life, but one needs to overcome them to enable you to succeed in your chosen or any field. The very difficult step is in overcoming your own fears and doubts, and that lies in adopting the right mindset. “For the longest time I was consumed with what people would think of me and that dictated a lot of the things I did until I decided to change my mindset”, she said. How did Ms Hyde overcome these challenges; log on to the site and read all about it.
For our 3rd feature on‘Give Back’: A column that seeks to project the works of Non-Governmental Organizations and Individuals doing charitable works, and solicit for support. We are privileged to have on board a foundation ‘Matic Music School’using one of the most powerful arts, music to groom children. The purpose of this initiative is not only to develop their skills and talents but also serve as an opportunity to explore themselves and their abilities. Founded by renowned media personality and Entrepreneur born Nana Yaw Oduro-Agyei, popularly known as Trigmatic.
For our fashion lovers, head to ‘Style Gist’ column and learn all about the must have Fashion wardrobe essentials for the New Year. A guide that will help you bring your outfits together from start to finish without having to worry about what to wear, making you look flawlessly chic.
An informative piece put together by Blogger, Pro Personal and Wardrobe Stylist, MolekorAdeyinka, all the way from Nigeria: One of the best Fashion consultants, who have partnered with and consults for beauty and fashion blogs, websites, individuals and brands around the world and is the brain behind the SBM Wardrobe Swap Parties.
The magazine-style website has a clean uncluttered design, improved functionality and enhanced rich content that showcases Eli Kharis’s diverse talents and career, whereas that is also a place for her to blog and share the content that she creates. It is easy to spend a great deal of time on her website as it covers a wide range of subjects from fashion, life style, entertainment and inspiring stories.
Read all about the newest Features on the website, link below: http://elikharis.com/
Warm Their Feet (WTF); A Ghanaian Desert Boot Brand Makes Grand Entry.
DopeNation Earmark For ”Group Of The Year” At VGMA 2019
How to Make Your Home Feel Warm for House Guests.
Shatta Michy Stabs Shatta Wale And Wanted By The Police?
“Shatta Wale Has Alleviated Zylofon Media Of Some Financial Instability” – Willie Roi
“You Can’t Sabottage My Talent Compared To Stonebwoy” – Joyce Blessing.
GB TV5 days ago
GBTV: Watch E.L’s ‘Collect’ Music Video Featuring Kwesi Arthur.
Fashion/ Beauty and Pageant20 hours ago
Warm Their Feet (WTF); A Ghanaian Desert Boot Brand Makes Grand Entry.
Comedy3 days ago
Comedian Warris To Speak Your Mind With “On The Behalf Series”
Music21 hours ago
DopeNation Earmark For ”Group Of The Year” At VGMA 2019